Mahindra Targets 1.6X Growth in LCV Business by 2030

Mahindra Targets 1.6X Growth in LCV Business by 2030

Mahindra & Mahindra has announced an ambitious plan to grow its light commercial vehicle (LCV) business by 1.6 times between 2025 and 2030. This confident forecast is based on the segment's growth outpacing the overall automotive industry.

Mahindra's Dominant LCV Market Share

The company is building from a position of strength. Mahindra already commands a formidable market share of over 50% in the sub-3.5-tonne LCV segment as of the first quarter of this fiscal year. It now aims to secure 50% of the small pickup market and about 60% of the CNG-powered 2–3.5-tonne category.

New Launches Like The Veero and MAXX HD

A wave of new models is fueling this growth strategy. Mahindra recently launched the Veero and its CNG variant, followed by the MAXX HD 1.9T CNG. These new vehicles are designed to offer customers more power, comfort, and significant fuel savings, strengthening Mahindra's multi-fuel portfolio.

Rural Reach and Economic Tailwinds

Mahindra's massive presence in rural India, with an 80% reach, gives it a unique advantage. The company also cites strong infrastructure development and beneficial GST reforms as key drivers. These factors are reducing operating costs for small business owners, making LCVs a more attractive and profitable investment.

A Multi-Pronged Growth Strategy

The roadmap to achieve this 1.6X growth rests on three pillars. Mahindra will focus on delivering low total cost of ownership, providing a vehicle for every segment need, and offering a choice of diesel, CNG, and electric powertrains. This comprehensive approach is designed to capture the full spectrum of demand in a rapidly expanding market.

Poised for a Dominant Decade

With a leading market share, fresh products, and a clear strategy, Mahindra is powerfully positioned for the coming years. Its ambitious growth target signals a deep commitment to the LCV segment and a strong belief in its role in powering India's small businesses and rural economy.

Also Read : Montra Electric Confirms Its Entry to LCV Segment by Next Year

About the Author

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Bharat Rana

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bharat.rana@mrndigital.in

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